Infuze Marketing
infuZe home page  |   buzz  |  press releases

Wednesday, January 6, 2010

Resolve to Improve

With the New Year already upon us, it’s not too late to put plans in place for improvement when it comes to your business.

Start the year by looking back.
That may sound odd, but resolving to improve your 2010 means you have to look back at 2009. Review your calendar from the previous year. What worked, what didn’t and why? Identify hits and misses. Replicate the hits in 2010. If you had a miss, analyze whether the concept was just inherently bad or whether more preparation, different timing, or different components being included in the plan could have made the project more successful. Analyze trends that might help you make decisions or be more proactive in the coming year. Then plan your 2010 calendar appropriately.

Keep better track of the year ahead.
After completing this task, resolve to keep even better track of your activities in 2010. Make sure you document all the steps that go into a project, track the timing, the results, and develop an assessment or conclusion so that when you go through this process next year, it will be even easier to plan for 2011.

Resolve to screw up at least once!
If you’re a skier, you know that you don’t get better unless you push yourself, take some risks, and allow yourself to fall down a few times… well, quite a few times. Allowing yourself to screw up accomplishes several things. It allows you to take risks that you might not otherwise take. It also helps you to focus on implementing something instead of planning it to death. A perfect solution doesn’t mean much if you never apply it to anything. And don’t forget, if you make a mistake, it’s all about how you learn from it and handle it that makes the difference.

Don’t jump off of a cliff just because everyone else does.
Instead of following the hoards of people this year who read the best seller, who use the most popular app on their iPhone, or who use the most touted site on the internet, resolve to follow the road less traveled. Search out unique business resources, unknown websites, and distinctive applications. Not only will this make you a more interesting person to talk to, it will make you a more valuable resource in comparison with other employees, competitors, etc.

The only depressing thing about resolving to improve is that you’re basically admitting that you could have done better last time. And guess what? You’ll have to admit it all over again next year!

Kelly Carper

0 Comments:

Post a Comment

<< Home

 

Custom Blogger by RisingLine

Powered by Blogger